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> Use this file to discover available pages before exploring further.
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# Monthly/Bi-Weekly Tasks:Daily Tasks:Common Questions

LinkedIn Sales Navigator and OttoMatey are a formidable duo when combined. This guide offers a concise roadmap to help users leverage both platforms effectively, ensuring optimal results.

💡**TIP:** Consistency is key. Regularly updating your searches and campaigns can lead to better results over time.

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## Monthly/Bi-Weekly Tasks:

1.  ### Identify Your Target Audience
    
    *   [Use LinkedIn Sales Navigator's Lead Search.](https://help.ottomatey.com/en/articles/7260329-from-linkedin-search-or-sales-navigator-search)
        
    *   Define criteria like job titles, industries, regions, etc.
        
    *   Save your search for future reference.
        
    
2.  ### [Set Up an OttoMatey Campaign](https://help.ottomatey.com/en/articles/8153185-create-your-first-campaign)
    
    *   Navigate to the campaign creation section in OttoMatey.
        
    *   Input your messaging, follow-up sequences, and other campaign details.
        
    *   Link your saved LinkedIn Sales Navigator search.
        
    
3.  ### Update Your Searches
    
    *   [Rerun your saved searches in Sales Navigator to find new leads.](https://help.ottomatey.com/en/articles/7321235-rerun-search)
        
    *   [Alternatively, create a new search based on evolving criteria.](https://help.ottomatey.com/en/articles/7228608-adding-a-sales-navigator-search-to-a-campaign)
        
    *   Add this updated/new search to your ongoing or new OttoMatey campaign.
        
    
4.  ### Analyze Campaign Results
    
    *   Review metrics like response rate, conversion rate, and more in OttoMatey.
        
    *   Adjust campaign parameters based on insights.
        
    
5.  ### Iterate
    
    *   Based on your analysis, go back to step 1 and refine your approach.
        
    *   Repeat this cycle monthly or bi-weekly for continuous improvement.
        
    

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## Daily Tasks:

1.  ### Manage Your LinkedIn Inbox
    
    *   Use [OttoMatey's inbox feature](https://help.ottomatey.com/en/articles/7851779-inbox-tab-explained) to efficiently handle LinkedIn messages.
        
    *   Prioritize responses, categorize leads, and ensure timely follow-ups.
        
    

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## Common Questions

Q: How often should I update my LinkedIn Sales Navigator searches?

**Answer:** It's recommended to update or create new searches in LinkedIn Sales Navigator on a monthly or bi-weekly basis to capture fresh leads.

Q: Can I automate responses in OttoMatey based on LinkedIn messages?

**Answer:** OttoMatey allows for automated sequences, but personalized responses based on specific LinkedIn messages should be crafted manually for best results.

💡**Tip** Always keep an eye on the quality of leads you're getting. It's not just about quantity. Fine-tuning your searches and campaigns regularly ensures you're reaching the right audience.